Volkswagen Amarok In UK

January 13th, 2011 by Arman

Volkswagen Amarok is finally going to the UK and is set for premiere this week at the 2011 Outdoors Show at the ExCel exhibition centre in London’s Docklands, a relevant place ti unveil this mighty pickup truck!

Following the show, the Amarok will then embark on a nationwide tour, giving customers a chance to see and experience the vehicle in a series of static displays at Volkswagen Van Centres across the UK.

Volkswagen Amarok In UK vw amarok 600c 600x400

The sales however won’t commence until Spring 2011. Prices are also yet to be confirmed.

The Amarok boasts the largest load dimensions in its class with a load area of 2.52 m² (1,555 mm long, 1,620 mm wide, with width between wheelarches of 1,222 mm). All models feature advanced technology and safety systems including EDL (Electronic Differential Lock), ASR (Anti-Slip Regulation), ESP (Electronic Stabilisation Programme) with Hill Hold Assist, Hill Descent Control and off-road ABS designed to shorten stopping distances significantly on loose surfaces.

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Volvo Trucks iPad Magazine

January 5th, 2011 by Arman

Volvo is possibly the first brand to launch an iPad magazine for its commercial trucks and it’s specially configured for iPad and written in English to target a global reading public.

Volvo Trucks has a long tradition of communicating with customers and other players through editorial articles, both in print and online. Now the company is taking yet another step forward by focusing on tablet computers, starting with the iPad.

Volvo Trucks iPad Magazine VolvoTrucks ipad

‘Volvo Trucks Magazine’will feature stories about life on the road, articles about technology and product development and analyses of important issues facing the industry. Topics may include anything from how to minimise fuel consumption to how to increase safety belt use.

“We are always on the look-out for new ways of reaching our target groups,” says Tommy Kohle, Senior Vice President Corporate Communications at Volvo Trucks. “We see this as a useful and effective way of spotlighting issues that concern our company, the breadth and depth of our technical expertise and, not least, the exciting assignments carried out by many of our customers.”

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